The PR Challenges Every Startup Faces
If you’re running a startup, you’re probably juggling a few common PR headaches:
Budget Constraints: Traditional PR can cost anywhere from $500 to $2000 per release.
Time Pressure: Announcing product updates quickly is essential.
No PR Team: Most startups don’t have a dedicated PR professional.
Unclear ROI: Measuring the success of PR efforts can feel like guessing.
Studies show that:
78% of startups don’t have a PR person on staff.
63% say traditional PR services are too expensive.
51% haven’t even published a press release yet.
How TechPRX Helps Solve These Problems
- Affordable, Scalable Plans
FREE Plan (Perfect for MVPs):
Cost: $0
Includes: 10 free credits (1 press release)
Use Cases: Product testing, feature updates, hiring announcements
BASIC Plan (For Growth):
Cost: $9.9 per release
Includes: Images, videos, and instant publishing
Use Cases: Product launches, partnerships, funding news
PREMIUM Plan (For Major Milestones):
Cost: $19 per release
Includes: Homepage feature, priority ranking
Use Cases: Big funding rounds, strategic partnerships
Pricing Comparison:
TechPRX: $0-$19 per release
Traditional PR: $500-$2000 per release
With TechPRX, you save over 95% compared to traditional PR services.
- Fast and Easy Publishing
Speed is everything, especially in the fast-paced tech world. With TechPRX, you can publish your release in minutes:
TechPRX: Write → Submit → Review → Live (Same day or as fast as 10 minutes) Traditional PR: Write → Revise → Wait for pickup (1-2 weeks)
A real-world example: An AI startup published a trending analysis via TechPRX and saw 5,000+ views within 24 hours and was noticed by TechCrunch. Traditional PR would’ve missed that moment.
- No PR Experience Needed
TechPRX’s simple editor lets anyone write a professional press release. You don’t need a PR manager or expensive copywriters.
Basic Features: Bold, italics, headings, and more
Advanced Features: Insert images, videos, and tables (available on higher plans)
No more paying for high-cost consultants.
- Track Your Results
TechPRX provides detailed, real-time analytics so you can measure what’s working:
Views: 1,234
Traffic Sources: 45% direct, 30% Google, 15% Twitter
Social Shares: 23 on Twitter, 45 on LinkedIn
You can see exactly how your release performs and adjust your strategy for the next one.
Success Stories Case 1: ChatBot Pro’s Growth Journey
Company: ChatBot Pro (AI Customer Service)
Strategy: Published 15 releases with TechPRX
Results:
25,000+ views
Website traffic increased by 400%
100 paying customers
Total Cost: $200 Savings: Over $15,000 compared to traditional PR
Case 2: SecureAuth’s Shift to Commercial
Project: SecureAuth (Security Library)
Strategy: Published a commercialization plan on TechPRX
Results:
1,200 views within 24 hours
$9,600 ARR from early customers
Cost: $19 ROI: 505x
Startup PR Best Practices
Publish Regularly: Don’t wait for big news—publish updates and customer stories consistently.
Tell Stories: Share how your product solves real problems.
Use Data: Highlight key metrics like user growth or customer savings.
Create Engaging Headlines: Make your headlines clear and compelling.
Include Visuals: Images and videos boost engagement.
Have a Clear CTA: Encourage readers to act—whether it’s signing up or booking a demo.
Distribute Widely: Share your release on social media, via email, and on relevant forums like Reddit or Hacker News.
Track Results: After publishing, review your data to optimize future releases.
Build Media Relationships: Reach out to reporters, offer exclusive content, and provide expert opinions.
Stay Consistent: Keep publishing regularly to build momentum.
Start Your PR Journey with TechPRX
Sign up today and get 10 free credits to try out the platform.
Visit TechPRX.com to get started.
Questions? Email us at [email protected]